Kaleena Fong, who served as executive director at Adams County Convention & Visitors Bureau for eight years, has announced she will be leaving her position July 1 to pursue another career opportunity.
Fong was instrumental in marketing events and drawing attendees from across the state and region, spearheading several marketing projects to boost the city’s standing as a destination location. Her input and influence are reflected in multiple projects across town, including the Perkins Products Factory, Community Mural Project, the Lark and Prairie Loft Center.
She was at the forefront in the development and marketing of the community through the new brand to be unveiled in May. She was also instrumental in developing three grant programs for event planners and non-profit attractions in the area. Between them, the grants award more than $65,000 annually in promotion value.
Becky Matticks, board member and former board chair of Adams County Visitors Bureau, complimented Fong for shaping the direction the Visitors Bureau has taken during her time as executive director.
“The ACCVB was a blank canvas when Kaleena started,” Matticks stated in a news release. “She developed, supports and markets events, drawing attendees from across the state and region.”
In her new position, Fong will manage marketing and sales strategy for Oakeson, Steiner, and Lindsteadt of Hastings.
“Hastings is a great community with a strong momentum and vibrancy that many other communities wish they had,” Fong said in a statement. “The future is bright for Hastings and the new director will bring new energy to the position.
“I am grateful for everyone who has supported me and the CVB during my time here.”
The CVB board is now accepting applications for the executive director position. A job description and application are accessible at www.visithastingsnebraska.com/jobs.